Reseller Marketing Services

Tight budget?

Overstretched resource is the main reason why many resellers are missing out on substantial vendor marketing subsidies every year.

Time is tight, finances even tighter and busy marketing executives are missing out on a prime opportunity to leverage their business partnerships and benefit from the funding and resources available.

Vendor Co-Op and MDF funding is widely available from most leading IT hardware and software manufacturers and distributors through IT reseller marketing.  Helping you to promote your organisation’s products and services benefits the vendor by underpinning partnerships, maximising sales opportunities and increasing their exposure to the end user – your customer.  However, the process of investigating the availability and managing the funds, planning compliant activities and making a successful claim is both time consuming and frustrating if you are not familiar with the process. 

Strata  Marketing have a specialist service; IT Reseller Marketing Services. We will guide you through the MDF and Co-Op process step by step, ensuring you maximise every opportunity for financial support whilst retaining control of your company’s marketing strategy.  We have hands-on experience in IT reseller marketing. Working closely with vendors and distributors Co-Op processes and procedures and have worked within the IT reseller marketing channel for many years. We are ideally placed to understand the needs and requirements of channel marketeers and their vital channel compatriots.

We can help you learn how to:

  • Plan your marketing activity to maximise vendor subsidies
    Identify trigger marketing activities
  • Understand vendor messaging, methods and timing
    Underpin your marketing strategy by parallel planning
  • Optimise vendor resources
    How to utilise their resources to provide campaign support and reduce costs
  • Leverage your vendor relationships to optimise financial support
    Using customer positioning to get what you need
  • Understand vendor “off the shelf” marketing campaigns
    The pros and cons of boxed marketing
  • Remain compliant, avoid roadblocks and complete paperwork
    Simplify the application and refunds process and avoid pitfalls
  • Stay firm and focussed on your goals
    How to remain in control of your campaigns

Contact us now to learn more about IT Reseller Marketing Services.

01327 857 363
info@strata-marketing.co.uk

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